Find the pitch that will give you funding
Elec is startup I founded in 2021. I saw shortcomings in founder’s workflow in fundraising process. I conducted interviews, iterated prototypes based on feedbacks and ran experimentations to validate the idea.
Website conversion & Brand
I lead Mode brand refresh, launched new website and redesigned and applied to product sign-up flow, growth experimentations such as SQL Challenge and more.
I iterated wireframes that was handed off from UX team, and delivered product UI design and branding for the iOS app.